Tuesday, February 23, 2010
Tuesday, February 16, 2010
Law and Ethic Notes
The first Amendment
1. Press
2. Religion
3. Assembly
4. Speech
5. Petition
The Tinker Standard
-Tinker vs. Des Moines School District (1969)
-Black armbands in 1965
-Student speech cannot be censored as long as it does not "materially disrupt class work or involve substantial disorder or invasion of the rights of others."
The Fraser Standard
-Bethel School District vs. Fraser (1986)
-Inappropriate speech for class president
-Because school officials have an "interest in teaching students the boundaries of socially appropriate behavior," they can censor student speech that is vulgar or indecent, even if it does not cause a "material or substantial disruption."
Hazelwood Standard
-Hazelwood School District vs. Kuhlmeier (1988)
-Censor stories in student newspaper about teen pregnancy and divorce
-Censorship of school-sponsored student expression is permissible when school officials can show that it is "reasonably related to legitimate pedagogical concerns."
The Frederick Standard
Morse vs Frederick (June 25, 2007)
-January 2002, Olympic torch travels through town
-Principal Morse cancels school
-Senior Frederick unveils banner on the sidewalk across street which reads "Bong Hits for Jesus"
-Suspended for 10 days
Elements of Libel
What is the definition of libel?
"There is no legal justification for censoring a student's expression in the privacy of his home."
-Defamatory statement (hurts persons reputation)
-Published to at least one other person
-Concerning the plaintiff
-False statement of fact
-Made with fault
1. Press
2. Religion
3. Assembly
4. Speech
5. Petition
The Tinker Standard
-Tinker vs. Des Moines School District (1969)
-Black armbands in 1965
-Student speech cannot be censored as long as it does not "materially disrupt class work or involve substantial disorder or invasion of the rights of others."
The Fraser Standard
-Bethel School District vs. Fraser (1986)
-Inappropriate speech for class president
-Because school officials have an "interest in teaching students the boundaries of socially appropriate behavior," they can censor student speech that is vulgar or indecent, even if it does not cause a "material or substantial disruption."
Hazelwood Standard
-Hazelwood School District vs. Kuhlmeier (1988)
-Censor stories in student newspaper about teen pregnancy and divorce
-Censorship of school-sponsored student expression is permissible when school officials can show that it is "reasonably related to legitimate pedagogical concerns."
The Frederick Standard
Morse vs Frederick (June 25, 2007)
-January 2002, Olympic torch travels through town
-Principal Morse cancels school
-Senior Frederick unveils banner on the sidewalk across street which reads "Bong Hits for Jesus"
-Suspended for 10 days
Elements of Libel
What is the definition of libel?
"There is no legal justification for censoring a student's expression in the privacy of his home."
-Defamatory statement (hurts persons reputation)
-Published to at least one other person
-Concerning the plaintiff
-False statement of fact
-Made with fault
Tuesday, February 9, 2010
What is the company?
playstation
Who is the target audience:
males 18-30 year old
What persuasive method used (humor, action, celebrity, human interest, etc.)?
Humor
How were camera shots and editing used to enhance the message?
used quit cuts
What is the slogan/message for the company?
Live in your world play in ours
Was the message effective? Why or why not?
Yeah, it was a funny commercial
What is the company?
Budweiser
Who is the target audience:
Consume budweiser, football fans 21-65
What persuasive method used (humor, action, celebrity, human interest, etc.)?
Humor
How were camera shots and editing used to enhance the message?
different camera angles, replays, animals
What is the slogan/message for the company?
none used
Was the message effective? Why or why not?
Yes it got me to laugh and remember their brand name
What is the company?
Chrysler Crossfire
Who is the target audience:
adults looking to buy a car
What persuasive method used (humor, action, celebrity, human interest, etc.)
celebrity
How were camera shots and editing used to enhance the message?
different angles on the car's features
What is the slogan/message for the company?
Drive & Love
Was the message effective? Why or why not?
Yeah because the celebrity made it more intereseting
What is the company?
Pepsi
Who is the target audience:
Mr. Krebs generation
What persuasive method used (humor, action, celebrity, human interest, etc.)
celebrity
How were camera shots and editing used to enhance the message?
use transformations and good angles
What is the slogan/message for the company?
Was the message effective? Why or why not?
No because the people used in this commerical were not in my era
What is the company?
FedEx
Who is the target audience:
FedEx users
What persuasive method used (humor, action, celebrity, human interest, etc.)?
Humor
How were camera shots and editing used to enhance the message?
What is the slogan/message for the company?
Express
Was the message effective? Why or why not?
No i didnt get the commercial
What is the company?
Dodge
Who is the target audience:
People buying a car/truck
What persuasive method used (humor, action, celebrity, human interest, etc.)?
humor/action
How were camera shots and editing used to enhance the message?
dirt and mud making the
What is the slogan/message for the company?
Grab life by the horns
Was the message effective? Why or why not?
Yes because i want that truck now
What is the company?
Gatorade
Who is the target audience:
Athletes
What persuasive method used (humor, action, celebrity, human interest, etc.)?
Celebrity
How were camera shots and editing used to enhance the message?
Sweating Gatorade
What is the slogan/message for the company?
Is it in you?
Was the message effective? Why or why not?
Yes because i want a gatorade right now
What is the company?
Sports Center
Who is the target audience:
Males
What persuasive method used (humor, action, celebrity, human interest, etc.)?
Celebrity/Humor
How were camera shots and editing used to enhance the message?
quick shots for them looking for the ring
What is the slogan/message for the company?
This is Sports Center
Was the message effective? Why or why not?
Yeah because i thought it was funny
What is the company?
H&R Block
Who is the target audience:
Adults doing their taxes
What persuasive method used (humor, action, celebrity, human interest, etc.)?
Humor/Celebrity
How were camera shots and editing used to enhance the message?
different scenes and flashbacks
What is the slogan/message for the company?
Double check your taxes
Was the message effective? Why or why not?
kind of but it doesnt concern me as of now
What is the company?
Budlight
Who is the target audience:
People who drink beer
What persuasive method used (humor, action, celebrity, human interest, etc.)?
Humor
How were camera shots and editing used to enhance the message?
Shot of a cold drink and a weird clown outfit
What is the slogan/message for the company?
wont fill you up and never let you down
Was the message effective? Why or why not?
yeah it made me laugh
What is the company?
Visa
Who is the target audience:
People who use check cards
What persuasive method used (humor, action, celebrity, human interest, etc.)?
Celebrity/Humor
How were camera shots and editing used to enhance the message?
Camera shots low and high
What is the slogan/message for the company?
Its everywhere you want to be
Was the message effective? Why or why not?
Yes it was funny and made me consider getting a check card
playstation
Who is the target audience:
males 18-30 year old
What persuasive method used (humor, action, celebrity, human interest, etc.)?
Humor
How were camera shots and editing used to enhance the message?
used quit cuts
What is the slogan/message for the company?
Live in your world play in ours
Was the message effective? Why or why not?
Yeah, it was a funny commercial
What is the company?
Budweiser
Who is the target audience:
Consume budweiser, football fans 21-65
What persuasive method used (humor, action, celebrity, human interest, etc.)?
Humor
How were camera shots and editing used to enhance the message?
different camera angles, replays, animals
What is the slogan/message for the company?
none used
Was the message effective? Why or why not?
Yes it got me to laugh and remember their brand name
What is the company?
Chrysler Crossfire
Who is the target audience:
adults looking to buy a car
What persuasive method used (humor, action, celebrity, human interest, etc.)
celebrity
How were camera shots and editing used to enhance the message?
different angles on the car's features
What is the slogan/message for the company?
Drive & Love
Was the message effective? Why or why not?
Yeah because the celebrity made it more intereseting
What is the company?
Pepsi
Who is the target audience:
Mr. Krebs generation
What persuasive method used (humor, action, celebrity, human interest, etc.)
celebrity
How were camera shots and editing used to enhance the message?
use transformations and good angles
What is the slogan/message for the company?
Was the message effective? Why or why not?
No because the people used in this commerical were not in my era
What is the company?
FedEx
Who is the target audience:
FedEx users
What persuasive method used (humor, action, celebrity, human interest, etc.)?
Humor
How were camera shots and editing used to enhance the message?
What is the slogan/message for the company?
Express
Was the message effective? Why or why not?
No i didnt get the commercial
What is the company?
Dodge
Who is the target audience:
People buying a car/truck
What persuasive method used (humor, action, celebrity, human interest, etc.)?
humor/action
How were camera shots and editing used to enhance the message?
dirt and mud making the
What is the slogan/message for the company?
Grab life by the horns
Was the message effective? Why or why not?
Yes because i want that truck now
What is the company?
Gatorade
Who is the target audience:
Athletes
What persuasive method used (humor, action, celebrity, human interest, etc.)?
Celebrity
How were camera shots and editing used to enhance the message?
Sweating Gatorade
What is the slogan/message for the company?
Is it in you?
Was the message effective? Why or why not?
Yes because i want a gatorade right now
What is the company?
Sports Center
Who is the target audience:
Males
What persuasive method used (humor, action, celebrity, human interest, etc.)?
Celebrity/Humor
How were camera shots and editing used to enhance the message?
quick shots for them looking for the ring
What is the slogan/message for the company?
This is Sports Center
Was the message effective? Why or why not?
Yeah because i thought it was funny
What is the company?
H&R Block
Who is the target audience:
Adults doing their taxes
What persuasive method used (humor, action, celebrity, human interest, etc.)?
Humor/Celebrity
How were camera shots and editing used to enhance the message?
different scenes and flashbacks
What is the slogan/message for the company?
Double check your taxes
Was the message effective? Why or why not?
kind of but it doesnt concern me as of now
What is the company?
Budlight
Who is the target audience:
People who drink beer
What persuasive method used (humor, action, celebrity, human interest, etc.)?
Humor
How were camera shots and editing used to enhance the message?
Shot of a cold drink and a weird clown outfit
What is the slogan/message for the company?
wont fill you up and never let you down
Was the message effective? Why or why not?
yeah it made me laugh
What is the company?
Visa
Who is the target audience:
People who use check cards
What persuasive method used (humor, action, celebrity, human interest, etc.)?
Celebrity/Humor
How were camera shots and editing used to enhance the message?
Camera shots low and high
What is the slogan/message for the company?
Its everywhere you want to be
Was the message effective? Why or why not?
Yes it was funny and made me consider getting a check card
Wednesday, February 3, 2010
Journalism notes
Definition: Current events that are news worthy that are sent out via newpaper, internet, television, ect.
Define “Journalism” in 1-3 sentences.
List and describe the six criteria of newsworthiness.
TITLE DESCRIPTION EXAMPLE
1. Significance- Somthing that effects important people- Haiti
2. Timeliness- Current events- Weather
3. Unusual- Out of the ordinary- Fires
4. Proximity- Things that are close to us- Vikings
5. Prominence- Important people- Obama
6. Human Interest- Good story- Baby dolphin born
What are the advantages of print journalism?
1. Read it when you want
2. Don't have to wait until evening news
3. Choose what you read
What are the advantages of broadcast journalism?
1. Element of Video and sound
2. Much more current (live)
3. Can easily be changed
Why has online journalism (convergent media) become so popular?
It allows you to use all of the strengths of print journalism and online journalism all at one resource.
Define “Journalism” in 1-3 sentences.
List and describe the six criteria of newsworthiness.
TITLE DESCRIPTION EXAMPLE
1. Significance- Somthing that effects important people- Haiti
2. Timeliness- Current events- Weather
3. Unusual- Out of the ordinary- Fires
4. Proximity- Things that are close to us- Vikings
5. Prominence- Important people- Obama
6. Human Interest- Good story- Baby dolphin born
What are the advantages of print journalism?
1. Read it when you want
2. Don't have to wait until evening news
3. Choose what you read
What are the advantages of broadcast journalism?
1. Element of Video and sound
2. Much more current (live)
3. Can easily be changed
Why has online journalism (convergent media) become so popular?
It allows you to use all of the strengths of print journalism and online journalism all at one resource.
Subscribe to:
Posts (Atom)
